DIRECT LINE
Post Production
Agency: Saatchi & Saatchi
Direct Line x Transformers – National TV & Digital Campaign
Senior Post Producer | London
Post-produced Direct Line’s high-profile campaign featuring Bumblebee from the Transformers franchise—delivering a cinematic blend of live-action, CGI, and VFX for TV and digital rollout.
Oversaw grading, voiceover recording, and broadcast delivery, including complex legal and compliance requirements for UK television. Collaborated with agency, brand, and production partners to ensure all assets met creative and regulatory standards. The campaign successfully merged entertainment IP with insurance storytelling, capturing broad attention across primetime TV and online platforms.